Dashboard
TheCollective's dashboard provides quick access to all content tools—email writer, sequence builder, video scripting, and social media captions. Clean interface lets coaches start any content task in a few clicks.
AI-Powered Content Generation Platform.
Helping fitness and nutrition coaches automate marketing content across email, social media, and video.
PROJECT OVERVIEW
Fitness and nutrition coaches spend 10-15 hours weekly creating marketing content—time that could be spent coaching clients. Most lack marketing expertise and struggle to maintain consistent content across email, social media, and video.
We built TheCollective, an AI-powered platform that generates personalized, high-converting content for fitness and nutrition coaches. Trained on proven marketing templates, the system automates content creation across multiple channels—letting coaches focus on their core business while maintaining a professional marketing presence.
TECHNOLOGY
Anthropic Claude API, Python, React/TypeScript, NodeJS, Google Cloud Run, Netlify, Structured Prompt Engineering, Ideal Customer Avatar (ICA) Prompts, Figma
Client Goals and Objectives
Solution in Action
Client Avatars
Create detailed customer profiles defining fears, desires, and goals. Ensures AI-generated content is personalized and relevant to ideal clients, improving engagement across all marketing materials.
Email Writer
Generates ready-to-use emails in seconds. Choose a client avatar, product, and writing style—the system creates professional, high-converting emails with optimized subject lines, saving hours on email creation.
Caption Generator
Creates engaging social media captions for education or engagement. Platform-specific optimization ensures each caption fits the style and best practices of different social channels.
Video Scripting
Builds effective video scripts based on proven formulas. Just add a few inputs—the AI creates scripts tailored to the coach's style and audience, making video content simple even without experience.
PLATFORM ARCHITECTURE
Key components:
Content Generation
Engine
Engine
Training Data
System
System
Web Application
Layer
Layer
Modular Component
Design
Design
Feedback Implementation
Process
Process
