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SoftBlues
E-commerce • AI Business Automation

From Ticket Overload to Instant Resolutions

E-commerce Support AI

AI-powered customer support chatbot that resolves 75% of enquiries without human intervention, reducing ticket volume and enabling support teams to focus on complex issues.

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0%
Auto-Resolved
0/7
Availability
<10s
Response Time
0%
Fewer Tickets
Project Overview

A growing e-commerce retailer handling thousands of customer enquiries daily found their support team overwhelmed. Response times were increasing, customer satisfaction declining, and valuable staff time was consumed by repetitive questions about orders, returns, and shipping.

The Challenge

The support team couldn't scale with business growth, spending most of their time on routine enquiries while complex issues requiring human expertise went unaddressed.

  • Support team overwhelmed by volume of repetitive enquiries about orders and shipping
  • Long response times leading to declining customer satisfaction scores
  • Manual ticket processing consuming hours of staff time daily
  • Complex customer issues delayed while staff handled routine questions
  • No after-hours support availability causing missed sales opportunities

Our Solution

Softblues developed an intelligent customer support chatbot that integrates with the client's e-commerce platform to handle order enquiries, shipping questions, returns processing, and product information. The AI learns from each interaction, continuously improving its ability to resolve issues without escalation.

  • Natural language understanding for accurate interpretation of customer enquiries
  • Deep integration with e-commerce platform for real-time order and shipping data
  • Automated returns and refund request processing with policy compliance
  • Intelligent escalation routing for complex issues requiring human attention
  • Continuous learning from interactions to improve resolution accuracy
Technology

Built with Enterprise-Grade Technology

PythonOpenAI GPTNatural Language ProcessingFastAPIPostgreSQLRedisShopify APIZendesk IntegrationWebhook AutomationSentiment Analysis
Client Goals

Goals and Objectives

The client came to us with clear objectives to transform their operations.

01

Reduce Ticket Volume

Automatically resolve routine customer enquiries to decrease the number of tickets reaching human agents

02

Improve Response Time

Provide instant responses to customer questions instead of hours-long wait times

03

Enable 24/7 Support

Offer round-the-clock customer assistance without additional staffing costs

04

Free Staff for Complex Issues

Allow support team to focus on high-value interactions that require human expertise

Platform Architecture

How It All Works Together

1

Conversational AI Engine

GPT-powered natural language processing understands customer intent, extracts order numbers and product references, and generates helpful responses in a conversational tone.

2

E-commerce Integration Layer

Real-time connections to Shopify retrieve order status, shipping tracking, inventory levels, and customer purchase history for accurate, personalised responses.

3

Ticket Management System

Intelligent routing assesses query complexity and customer sentiment, automatically escalating issues that require human intervention while logging all interactions.

Results

Value and Impact Delivered

Measurable improvements across every dimension of operations.

75%

Auto-Resolution Rate

Three-quarters of customer enquiries resolved automatically without human intervention.

<10s

Instant Response

Customers receive helpful responses in seconds instead of waiting hours for email replies.

60%

Ticket Reduction

Drastic decrease in manual ticket processing, freeing staff for complex customer needs.

Team Efficiency

Support staff now focus on high-value interactions requiring human expertise and judgement.

24/7 Availability

Customers receive support any time of day without additional staffing costs.

Ready to Transform Your E-commerce Operations?

See how AI can help your organisation reduce errors, speed up processing, and improve outcomes. Let's discuss your specific challenges.

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15+
Years Experience
200+
Projects Delivered
$1M
Insurance Coverage
Success Stories

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